Bogota, April 3, 2024. The Bogota Chamber of Commerce and SENA's Emprender Fund announced today the selected entrepreneurs, who will be the beneficiaries of the seed capital that will finance business initiatives that incorporate digital technology in their business models and propose solutions to social challenges that boost the popular economy.

In 2023, the entire call process was completed and 97 ventures were approved, which are promoting close to 300 jobs in the country. Among those selected are QUANTUM DIGITAL ASSETS, the first financial advisor powered by artificial intelligence; SPOT LATAM, a technology-driven B2B marketplace that connects companies that want to generate experiences; DEICOMPANY, Hannu by DEICO, a Corporate EdTech that specializes in offering an educational platform designed specifically for people with hearing disabilities; and UCASH: Technology platform that connects contractors who need cash flow with investors who have liquidity.

Consult the selected projects at

https://www.fondoemprender.com/SitePages/FondoEmprenderConv2482020.aspx

The selected projects involve initiatives that develop solutions focused on Fintech, education, agriculture, food, silver economy, tourism, audiovisual industries, manufacturing, among others. Each project will receive up to $93 million out of a total of $9 billion involved in this Fund, of which, $7 billion contributed by the CCB and $2 billion by SENA.

Ovidio Claros Polanco, president of the Bogota Chamber of Commerce, stated that "This initiative is in line with the CCB's commitment to solve the challenges of the popular economy, which is one of the entity's strategic focuses. We are sure that these resources and support will not only have an impact on the projects, but will also contribute decisively to entrepreneurship and the economic and social development of Bogota and the region.

Luz Dana Leal Ruiz, Director of Employment, Labor and Entrepreneurship of SENA, stated that "Thanks to this joint work with the Chamber of Commerce of Bogota, today we are helping these 97 enterprises to meet the objectives proposed in their business plans with a seed capital of up to $93 million, which will generate more than 300 jobs. In this way, we are contributing to achieve social and economic justice and support the development and growth of the popular economy, being a strategic axis sought by the Government of Change".

SENA's Emprender Fund will provide resources to support and accompany these entrepreneurs not only to formulate their business plans but also the process of accreditation of conditions to be beneficiaries, such as the evaluation of the business plans and the implementation of their business initiatives for an additional value of $3,000 million.

In order to strengthen the start-up of the projects, in addition to the support for the implementation of the initiative provided by the SENA, the CCB initiated a work plan for the entrepreneurs to be accompanied by a business consultant from the CCB.

In order to make them visible, the entity also managed the participation of four of them in Startco, the largest high-impact entrepreneurship auction in Latin America, thanks to which they were able to make themselves known to investors, position the brand and make valuable connections with other entrepreneurs, relevant actors in the ecosystem, and potential customers. They will also have access to two days of group counseling for the month of April, on digital marketing and brand registration.