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Learn about finance, marketing and much more with the children's and youth portal

04 November 2025With the launch of the children's and youth portal soyjoven.ccb.org.co, children and young people now have an interactive space to learn about finance and marketing in a fun way.

Through multimedia games such as ‘Explore your imagination’, ‘Entrepreneurial adventure’ and ‘Marketing for everyone’, they will discover key concepts such as what a tax is, how the economy works, and understand supply and demand.

Invite your children and teenagers to immerse themselves in these games and learn, in a fun way, tools that will enhance their ideas and entrepreneurial spirit.

Visit the Learn Through Play section and begin this educational adventure.

#WeAreKeys to future generations

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