· In addition to the businesses, 24 conversations with more than 84 national and international panelists.

Bogotá, May 2026. The ninth edition of Bogotá Fashion Week, promotion and circulation program of the fashion sector of the Chamber of Commerce of Bogotá, demonstrated that designer design is a profitable business that drives the growth of the city-region and positions Bogotá as one of the capitals most relevant fashion trends in Latin America.

From May 12 to 14, more than 31,500 people visited Ágora Bogotá to know the proposals of 145 Colombian brands. The event facilitated more than 1,100 business meetings between national and international brands and buyers coming from 25 countries, including the United States, Canada, England, France, United Arab Emirates, Qatar, Greece and Portugal.

The commercial result left business expectations of USD 4.5 million in the short term with international buyers and USD 10.1 million projected to long term, plus an additional USD 1.6 million with national buyers in the medium and long term, for a total of USD 11.7 million in expectations of business.

The profile of international buyers reaffirmed the global reach of the platform. World-class retailers such as Moda Operandi, Selfridges, Target, Ounass, Liverpool, Tuckernuck and TSUM actively participated in the commercial agenda, evidencing the growing international interest in design Colombian.

In addition to business, 24 conversations were held with more than 84 national and international panelists. In these spaces, topics were discussed key as brand, luxury, sustainability and technology applied to retail. By being talks open to the public, fostered learning and direct connection between brands, designers and strategic allies of the sector. The participation of global brands such as VEJA reaffirmed the level of dialogue achieved by the event.

The Multibrand Store consolidated the commercial success of the event with sales higher than COP 226,854,500. This space allowed attendees to acquire directly exclusive collections, fast-moving products and pieces selected from participating brands, demonstrating market interest by local design.

The Catwalk component was the most ambitious in the history of the event. The 27 stagings presented the collections of 44 brands with the participation of 562 models, becoming a strategic platform so that international buyers knew in real time the level of production, concept and quality of Colombian design.

The programming also included special initiatives such as Project [PUENTE], a collaborative capsule collection between nine brands; Project Immersion, with eight creative activations distributed throughout the building; and Tejido Region, an initiative that brought together 51 businessmen from Cogua, Sopó, Tabio, Tenjo and Cajicá to strengthen the regional integration of the fashion ecosystem.

The academic agenda also reached 17 allied universities with more than 1,000 invitations addressed to students, strengthening the connection between the industry and the new generations of the sector.

This is how it went for the designers

Camilo Franco (Camilo Franco) assured:

“Bogotá Fashion Week has managed to give us the security and tools necessary for talent to be converted into real business agreements. Thanks to the mentoring process of the Bogotá Chamber of Commerce, we reached business roundtables with a clear strategy to internationalize and close effective sales in global markets.”

Andrés Durán (The Petit Mort Studio), stated:

“This edition of Bogotá Fashion Week exceeded our expectations. We have only had very promising appointments with international buyers of great quality, but the mentoring of the Bogotá Chamber of Commerce has have been fundamental to consolidate our pricing and logistics strategy.”

Buyers speak

Corina Betancourt (Stare Vie), assured:

“The design offer in Colombia is incredible and vast in innovation; Each brand has its own DNA. Our expectations were met and We return with a lot of work to make a selection for our store.”

Jerome Tordjman (Toks Studio), stressed:

“I am very impressed with the quality of the design, production and understanding of the market in Colombia. The brands are very connected and the professionalism is incredible. The organization and level of the proposals are really impressive.”

About the industry in Bogotá-Region

According to figures from the Bogotá Chamber of Commerce, the city closed in 2025 with 34,109 active companies in the fashion sector. This record not only represents an annual growth of 1.4%, but also consolidates a rebound of 8.5% compared to 2021 levels.

The capital concentrates more than 33% of the national market thanks to a productive chain integrated 95% by microenterprises, which supports more than 200 thousand direct jobs.

Institutional declaration

“Bogotá Fashion Week is not a fashion event: it is a platform for business development with an international vocation. Nine editions have given us taught that Colombian design has everything to compete in the most demanding of the world. The role of the Bogotá Chamber of Commerce is exactly that: build the conditions for that talent to become a business sustainable and for Bogotá to be recognized globally for what it already is: a “fashion capital.” This was stated by the executive president of the Chamber of trade of Bogotá Dr. José Ovidio Claros Polanco.

Allies

Bogotá Fashion Week 2026 is possible thanks to the support of the Government of Cundinamarca as an institutional ally; ProColombia; SP PRO like official makeup sponsor; San Pellegrino Water, Bavaria, OMG Coffee, GEF, ISDIN, KIA, La Hechicera / Ojo de Tigre, Maestri Milano, Marie Claire, Mistral, Samsung, Veja and Vestti as sponsors; Kindergarten as a club officer; Diners Magazine and Viva la Moda / El Tiempo as allied media; and Mass, Home Burgers, Crepes, Osaki and Colo Coffee as allied restaurants.