Bogotá, April 11, 2023. Bogotá Fashion Week - BFW is part of a comprehensive commitment that the Bogotá Chamber of Commerce has had for the cultural and creative industries for 19 years, within which is the fashion sector. With this business platform, the aim is to consolidate the city as the international capital of fashion through concrete actions such as advice, consultancy and support throughout the year for businessmen and women in the fashion sector.

The 110 selected brands participated in the consulting program since January 16, granting the participants three lines of training:

1. Wholesale sales (wholesale), retail (retail sale) and specialized material: Led by the Sí Collective team, it sought to generate an offer that was both productive and competitive in the face of demand, strategically outlined and managed through intelligence of business.

2. Fashion Communication: The Inquire Studio team provided communication tools to create retail circulation strategies, determine brand DNA and narrative, as well as provide strategies to position their social networks.

3. International trade: Through knowledge in negotiations, good practices in import and export, the DO2 team carried out training and support workshops on foreign trade.

The news of BFW

Bogotá Fashion Week – BFW returns in its sixth edition, from May 10 to 12, 2023 at Ágora Bogotá – Convention Center (Calle 24, #38-71), with the aim of continuing to promote the circulation and commercialization of local independent design , through the strengthening of brands, the generation of contact spaces for businesses and the approach of all audiences completely free of charge. There will be three main sections for the activation of sales and the enjoyment of the general public:

1. Wholesale businesses or business roundtables, a space where national and international buyers can interact with the design and product proposals of each brand to complete or plan business.

2. Multi-brand retail, for the second time, BFW opens this space for citizens as a direct marketing window where citizens can purchase pieces from the most successful collections of the 110 participating brands. There will be various payment methods in this space.

3. Catwalks, a section where the months of preparation, conceptualization and monitoring of the design of the collections that will be presented by 24 brands selected for this component during the three days of the market take place.

For its sixth edition, BFW will also present other free activities through the complementary sections Conversations and Room of Experiences.

Conversations, space for a cycle of talks on the generation and dissemination of specialized content that is built from the experience of various fashion leaders, not only from Colombia, but from the world.

The Experience Room, for its part, aims to bring different audiences closer to staging, led by different allies, designers and other actors in the Fashion Sector. Parades, launches, trade shows, conferences, commercial activations, among other activities, make up the agenda of this free access scenario for all audiences.

María Paz Gaviria, Platform Manager of the Bogotá Chamber of Commerce, stated that "we remain committed to promoting the fashion sector, consolidating its reactivation, facilitating circulation and business contacts between local designers and national and international buyers."

BFW BRANDS

Clothing

Agybo, Andrea Saieh, Printed Art, Spas, BeMonochrome, Camila Támara, Casa Leaena, CRBA, Della Terra, Franchi e Punto, Leda, Loopzu, Mother Earth, Parenthesis, Sustainable Design, Seta Apparel, Sientochenta, Stevan Valencia, SUG-Urbano , Tarpui Sustainable Fashion, Rebancá Fabrics, Turchese, W Studios and Zorro Gris.

Man - Menswear

Aguel, Händell's, Miclott, Victor Del Peral and Whitman.

Ready-to-Wear – Ready-to-wear

A Modo Mio, Andrea Landa, Atelier Crump, Camilo Franco, Carlo Carrizosa, Carolina Ronderos, Faride Ramos, Guzo, Ivory Atelier, Juan De Dios, Laura Aparicio, MAZ Manuela Alvarez, MDCR and Zéta.

Leather Goods – Leather Goods

A.Rinkel, Adriana Castro, Garces Bottier, Isidora Malva, Jessi Caballero, Lauval, Marargent, Martin Mood, Paula Zabal, The Frenchie Co. and The Pacayal.

Accessories - Accessories

Agua e Lulo Pacific, IA by Silvia Araos, Iraca, Like a Bird, Najash, Valisse, Vemoc and Verdi.

Fashion Jewelry – Fashion Jewelery

Alda & Romera, Alma Joyería, Bamboleira, Bocanegra, Faoba Joyas, Filamental, Flor Amazona, Johanna De La Cruz, Emotional Jewelry, Pajarolimon, Salvárea, Sara and Flora, Sofia Llanos and Vattea.

High Jewelry – Fine Jewelery

I lived Troy and Yaquut

Semi-High Jewelry – Demi-fine Jewelery

Álvaro Ávila Joyas, Eden Jewelry, Fenomena and Metalero.

Resort Wear

Azulu, Cala De La Cruz, Ephedra, Naos, Pierinna Feoli, Pinkfilosofy, Project Adamo, Religare, Renasce, Vyshniauskas and Waimari.

Beachwear - Swimwear

Armantia, Bahía María Swimwear, Ette De Oro, Mio Coral, Mola Mola, Ondademar, Palo Rosa Beachwear, Saudade De Voce and Verdelimon Swimwear.

Underwear - Lingerie

Bruna, Ellipse, Liebestod, Somos Martina and Soul Intimates.

SCHEDULES

ÁGORA BOGOTÁ – CONVENTION CENTER (CALLE 24, #38-71)

General opening hours

Wednesday 10, Thursday 11 and Friday 12 May

10:00 a.m. m. – 10:00 p.m. m.

Cubel, inaugural catwalk BFW 2023

In this version of Bogotá Fashion Week 2023, designer Humberto Cubides will present a collection that takes a tour of weaving and embroidery techniques that he has been developing with artisans from Cundinamarca and women embroiderers from Barbosa Santander, the designer's place of origin. Cubel also takes new steps with artisan techniques that embody the idea of knowledge as an origin, the challenges that we study through technology and that we experience as a society. The designer invited groups of artisans and indigenous people from communities such as the Gunadule and Arhuacos to create. Creative dialogues with these communities characterize Cubel's design methodology. It is a way of capturing multiple visions of crafts, creation and design in their collections.

This collection keeps an important message about the earth, not only as an extension of a territory, but as the set of elements that compose it: the energies that have been present in connection with the being from the spiritual and physical, as well as the representations cultural of these energies, continue to manifest themselves from symbols that can be appreciated and understood from the craftsmanship. Since the indigenous people are the main guardians of the land, they continue a progenitor relationship that provides and gives well-being in two ways, because the land generates, sustains, envelops and humanizes us.

It is important to recognize the work that is carried out from the trades as a living cultural heritage that transcends borders and beliefs. Animals are the source of metamorphosis and have represented that balance between the animal and human world. In their forms they keep an inexhaustible ancestral revelation. We will see the anaconda as that guardian of the waters, the jaguar as a symbol of life and balance between worlds and the condor as a manifestation of wisdom from the past and present.

Cubel always seeks to create from reflections that arise from research and collaborative alliances between artists from multiple disciplines. These investigations and alliances create a whole powerful sound, visual and fashion ecosystem for the public.